sbynews

DelMarVa’s Premier Source for Conservative News, Opinion, Analysis, and Human Interest

Contact Publisher Joe Albero at alberobutzo@wmconnect.com or 410-430-5349

The opinions expressed by columnists are their own and do not represent our advertisers

King’s Hawaiian ‘deceptive’ about where rolls are made, lawsuit alleges

Some people who eat King’s Hawaiian sweet rolls feel the bread company is misleading them.

A class-action lawsuit has been filed in New York claiming the company behind the rolls is “deceptive” to customers making them believe the rolls are made in Hawaii. The submitted documents claim the rolls are made in California.

“While Hawaiian rolls and company name by themselves don’t cause people to expect a product made in Hawaii any more than a moon pie be made on the moon, the prominent placement of Hilo Hawaii gives a misleading impression to consumers,” a representative from Sheehan & Associates PC wrote to Fox News via email. “This is especially so since King’s Hawaiian is the preeminent brand in this category of food.”

The lawsuit alleges the plaintiffs would not have bought King’s Hawaiian sweet rolls if they had known they were not made in Hawaii. Damages along with a change in label and packaging is being sought in the suit.

More

items.[0].image.alt

5 thoughts on “King’s Hawaiian ‘deceptive’ about where rolls are made, lawsuit alleges”

  1. Hope the baking company smacks them down and sanctions their lawyers. Frivolous. Waste of the court’s time and resources. The info is right on the back of the plastic bag. Famous Amos, Little Debbie, Wendy’s, McD’s…. The list of products not made by their namesakes any longer stretches to the horizon.

Leave a Comment

Your email address will not be published. Required fields are marked *