Beer brand Yuengling, which is increasingly earning its title as “America’s Beer,” has out done Bud Light again — this time by hiring a female “influencer” who is not only more talented than Dylan Mulvaney, but is actually a woman, too!
In what Outkick amusingly called a “vicious blow to Bud Light,” Yuengling beer has hired golf influencer Madi Frerking to head up its new light beer promotion.
Madi Frerking is a women’s pro golfer out of Houston, Texas, and is now the face of Yuengling’s light beer, called “Flight.”
Her latest promotion appeared on Instagram on June 30.
Yuengling is my favorite beer. Can’t wait to try the new Yuengling flight. Madi caught my attention. Way to go Yuengling.